Items where Author is "Shukla, Paurav"

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Shukla, Paurav (2012) The influence of value perceptions on luxury purchase intentions in developed and emerging markets International Marketing Review, 29 (6). ISSN 0265-1335

Fam, Kim-Shyan, Shukla, Paurav, Sinha, Ashish, Parackal, Mathew and Yean Chai, Joe Choon (2012) Rankings in the eyes of the beholder: a vox populi approach to academic journal ranking Asian Journal of Business Research, 1 (1). pp. 1-17. ISSN 1178-8933

Shukla, Paurav and Purani, Keyoor (2012) Comparing importance of luxury value perceptions in cross-national contexts Journal of Business Research, 65 (10). pp. 1417-1424. ISSN 0148-2963

Banerjee, Madhumita, Adidam, Phani Tej and Shukla, Paurav (2012) Competitive intelligence and firm's performance in emerging markets: an exploratory study in India Journal of Business and Industrial Marketing, 27 (3). pp. 242-254. ISSN 0885-8624

Chattalas, Michael and Shukla, Paurav (2011) Impact of luxury value perceptions on luxury consumption: a cross-national comparison In: 40th European Marketing Academy Conference, University of Ljubljana, Slovenia, 24-27 May, 2011.

Shukla, Paurav (2011) Impact of interpersonal influences, brand origin and brand image on luxury purchase intentions: measuring interfunctional interactions and a cross-national comparison Journal of World Business, 46 (2). pp. 242-252. ISSN 1090-9516

Shukla, Paurav, Sharma, Sangeeta and Singh, Raghuvir (2010) Sales Promotions in India In: Fam, Kim-Shyan, Jozsa, Laszlo, Richard, James E. and Chai, Joe Choon Yean, eds. Sales Promotion Techniques: Best Practice from Asia and Europe. Asia Business Research Corporation Limited, Wellington, New Zealand, pp. 127-144. ISBN 978-0-473-17779-9

Shukla, Paurav (2010) Status consumption in cross-national context: socio-psychological, brand and situational antecedents International Marketing Review, 27 (1). pp. 108-129. ISSN 0265-1335

Shukla, Paurav, Banerjee, Madhumita and Adidam, Phani Tej (2010) Antecedents and consequences of consumer confusion: analysis of the financial services industry Advances in Consumer Research, 39. pp. 292-297. ISSN 0098-9258

Shukla, Paurav (2010) Effects of perceived sacrifice, quality, value, and satisfaction on behavioral intentions in the service environment Services Marketing Quarterly, 31 (4). pp. 466-485. ISSN 1533-2977

Shukla, Paurav and Hogan, Stephen (2010) Martas Precision Slides: Deciding whether to be a brand or generic product in the international market In: Hollensen, S. and Banerjee, Madhumita, eds. Global Marketing With a Special Indian Focus. Pearson, New Dehli, India, pp. 719-723. ISBN 9788131728147

Shukla, Paurav (2010) Relationship Marketing and CRM In: Bidgoli, Hossein, ed. Handbook of Technology Management. John Wiley & Sons, New York, pp. 462-472. ISBN 9780470249482

Shukla, Paurav and Perks, Keith (2009) Antecedents and consequences of organizational efforts on customer engagement in C2C online auction commerce environment In: British Academy of Management Conference 2009, 15-17 Sep 2009, Brighton, UK.

Shukla, Paurav, Ruggeri, Stefania, Perks, Keith, Ioannou, Marinos and Upchurch, Valeria (2009) Consumer choice process for impulsive experiential goods: The case of DVD rental market In: Academy of Marketing Annual Conference:Putting Marketing in its place, 7-9 July 2009, Leeds, UK.

Shukla, Paurav, Perks, Keith, Banerjee, Madhumita and Adidam, Phani Tej (2009) Impact of organizational efforts on customer engagement in C2C online auction commerce and their consequences In: Academy of Marketing Annual Conference:Putting Marketing in its place, 7-9 July 2009, Leeds, UK.

Shukla, Paurav (2009) Impact of contextual factors, brand loyalty and brand switching on purchase decisions Journal of Consumer Marketing, 26 (5). pp. 348-357. ISSN 0736-3761

Farache, Francisca, Shukla, Paurav, Upchurch, Valeria, Ruggeri, Stefania and Ioannou, Marinos (2009) Antecedents and Consequences of Consumer Confusion in the Financial Services Industry In: 38th European Marketing Academy Conference: Marketing & the core disciplines, 26-29 May 2009, Nantes, France.

Shukla, Paurav, Shukla, Ekta and Sharma, Sangeeta (2009) Conspicuous Consumption in Cross-national Context: Psychological and Brand Antecedents In: Asia-Pacific Advances in Consumer Research, 2-5 Jan 2009, Hyderabad, India.

Shukla, Paurav and Hogan, Stephen (2009) Martas precision slides: branding in international markets Marketing Intelligence and Planning , 27 (4). pp. 539-548. ISSN 0263-4503

Shukla, Paurav and Sharma, Sangeeta (2009) Psychological, Brand and Situational Antecedents of Conspicuous Consumption in Cross-national Context In: Third IIMA Conference on Research in Marketing, 7-9 Jan 2009, Ahmedabad, India.

Adidam, Phani Tej, Shukla, Paurav and Banerjee, Madhumita (2008) Competitive Intelligence Practices in The Emerging Market of India: An Exploratory Survey In: Strategic Management Society (Special Conference): Emerging India - Strategic Innovation in a Flat World, 12-14 Dec 2008, Hyderabad, India. (Unpublished)

Banerjee, Madhumita, Shukla, Paurav and Adidam, Phani Tej (2008) Internationalisation of Indian firms: Proposing a research agenda In: Strategic Management Society Conference, 12 - 14 Dec 2008, Hyderabad, India.

Shukla, Paurav, Hogan, Steve and Chang, Ina (2008) Branding in international markets: Martas Precision Slides In: Academy of Marketing Annual Conference, 07 - 10 Jul 2008, Aberdeen, UK. (Unpublished)

Shukla, Paurav and Sharma, Sangeeta (2008) Psychological and brand antecedents of conspicuous consumption among Indian consumers In: Global Marketing Conference 2008, 20 - 23 Mar 2008, Shanghai, China. (Unpublished)

Shukla, Paurav and Perks, Keith (2008) An exploratory study conceptualizing marketing thought in medium sized entrepreneurial firms in France, Germany and Italy International Journal of Entrepreneurship and Small Business, 6 (2). pp. 192-211. ISSN 1741-8054

Shukla, Paurav (2008) Conspicuous consumption among middle age consumers: psychological and brand antecedents Journal of Product & Brand Management, 17 (1). pp. 25-36. ISSN 1061-0421

Shukla, Paurav and Chen, Cheng-Ting (2008) Buying behaviour in Consumer to Consumer (C2C) Online Auction Commerce In: Veloutsou, Cleopatra and Papadopoulos, Nicolas, eds. Marketing in Dynamic Environments: Contemporary Research Advances. Atiner, pp. 207-220. ISBN 9789606672309

Shukla, Paurav, Adidam, Phani Tej, Blair, David and Banerjee, Madhumita (2008) Gubernija Brewery: Emerging within emerging markets In: Sahay, B., Stough, R. and Sardana, G., eds. Handbook of Management Cases. Allied Publishers, New Delhi, India, pp. 425-434. ISBN 8184243901

Shukla, Paurav (2007) BA’s new Club World: Fighting the niche carriers In: ICMC2007 International Conference on Management Cases, 03 - 04 Dec 2007, Ghaziabad, India. (Unpublished)

Shukla, Paurav and Akbulut, Emel (2007) Measuring the effects of perceived sacrifice, quality, value, and satisfaction on behavioural intentions in service environment In: AM2007, 03 - 06 Jul 2007, Surrey, UK. (Unpublished)

Shukla, Paurav and Hsu, Kai-Wei (2007) Event specific status consumption: psychological, brand and situational antecedents In: 36th EMAC Conference 2007, 22 - 25 May 2007, Reykjavik, Iceland. (Unpublished)

Shukla, Paurav (2007) Television advertising and senior market: perceptions and reality AIMS International Journal of Management, 1 (1). pp. 23-37.

Shukla, Paurav, Neves, Tiago, Singh, Harpindar and Thaker, Poonam (2007) A study measuring the influence of young adults' characteristics on the purchase decision in relation to brand loyalty and brand switching In: 2nd IIMA Conference on Research in Marketing, 03-05 Jan 2007, Ahmedabad, India.

Shukla, Paurav and Pancholi, Jatin (2006) Empirical insights into sustainability of an online community In: International Conference on Marketing in the New Global Order, 18 - 20 Dec 2006, Indore, India. (Unpublished)

Shukla, Paurav (2006) The Upper Crust In: ICMC2006, 04 - 05 Dec 2006, Ghaziabad, India. (Unpublished)

Perks, Keith and Shukla, Paurav (2006) Entrepreneurs conceptualization of marketing: multiple case study evidence from three European countries In: Academy of International Business and Economics 2006 conference, 15 - 18 Oct 2006, Las Vegas, USA. (Unpublished)

Shukla, Paurav, Brown, Janice and Harper, Donna (2006) Image association and European capital of culture: empirical insights through the case study of Liverpool Tourism Review, 61 (4). pp. 6-12. ISSN 1660-5373

Shukla, Paurav and Perks, Keith (2006) Marketing perceptions and conceptualizations of entrepreneurs in European mid-size firms: case evidence In: SME-Entrepreneurship Global Conference 2006, 17-18 Oct 2006, Selangor, Malaysia. (Unpublished)

Shukla, Paurav and Greenlaw, James (2006) Measuring effectiveness of CRM using customer retention and loyalty measures, with a special focus on the retail sector in the UK In: AM2006, 03 - 06 Jul 2006, London, UK. (Unpublished)

Shukla, Paurav and Chen, Cheng-Ting (2006) Buying behaviour in consumer to consumer (C2C) online auction commerce In: 4th International conference on business, economics, management and marketing, 26 - 28 Jun 2006, Athens, Greece. (Unpublished)

Perks, Keith and Shukla, Paurav (2006) Entrepreneurs conceptualization of marketing: Multiple case study evidence from three European countries Journal of International Business and Economics, 6 (1). pp. 196-206. ISSN 1544-8037

Shukla, Paurav (2006) Pitfalls of traditional marketing In: International conference on Marketing in The Age of Convergence, 07 - 08 Jan 2006, Kozikode, India.. (Unpublished)

Shukla, Paurav, Purani, Keyoor and Papazacharias, Georgios (2006) Television advertising and senior market: perceptions and reality In: Third AIMS International Conference on Management, 1 - 4 January 2006, Ahmedabad, India. (Unpublished)

Shukla, Paurav (2006) BA's new Club World: fighting the niche carriers In: Sahay, B.S., Stough, R. and Sardana, G., eds. Cases In Management. Allied Publishers Pvt Ltd, New Delhi. ISBN 8177649582

Shukla, Paurav (2006) The upper crust In: Sahay, B.S., Stough, R. and Sardana, G., eds. Cases In Management. Allied Publishers Pvt Ltd, New Delhi. ISBN 8177649582

Shukla, Paurav and Kuang-Wei, Chen (2005) Effect of psychological brand associations on conspicuous consumption in automobile buying behaviour of middle aged consumers In: 34th EMAC Annual Conference 2005, 24 - 27 May 2005, Milan, Italy. (Unpublished)

Shukla, Paurav (2005) Brand switching behaviour in emerging economies: effect of product usage, satisfaction and involvement In: international conference on Marketing Paradigms for Emerging Economies at Indian Institute of Management, 12 - 13 Jan 2005, Ahmedabad, India. (Unpublished)

Shukla, Paurav, Harper, Donna and Brown, Jan (2005) Image segmentation and capital of culture: empirical insights through the case study of Liverpool In: Academy of Marketing International Conference, Dublin, UK.

Shukla, Paurav, Runar, Wangen and Perks, Keith (2005) A conceptual model for measuring pre and post consumer movie choice process In: the Academy of Marketing International Conference, Dublin, Ireland. (Unpublished)

Shukla, Paurav, Pancholi, Jatin and Pancholi, Kinnari (2004) A cross-cultural study of management practitioners' expectations from management students In: Managing in a Global Economy: Emerging Challenges to Management Profession, 28-31 Dec 2004, Calcutta, India. (Unpublished)

Mehta, Dhawal, Pancholi, Jatin and Shukla, Paurav (2004) Action research in policy making: a case in the dairy industry in Gujarat, India AI & Society, 18 (4). pp. 344-363. ISSN 1435-5655

Shukla, Paurav (2004) WTO and Survival of Small-scale Industry: The Five Myth Entrepreneurial Framework with Case Study of Rajkot Diesel Engine Industry Journal of entrepreneurship, 13 (1). pp. 69-92. ISSN 0973-0745

Shukla, Paurav (2004) Effect of product usage, satisfaction and involvement on brand switching behaviour Asia Pacific journal of marketing and logistics, 16 (4). pp. 82-104. ISSN 1355-5855

Shukla, Paurav (2004) Managing customers' expectations in E-era: a research on automobile industry In: Dhar, Upinder and Agrawal, Richa, eds. Changing Trends in Management: Challenges and Opportunities. Excel Books, New Delhi. ISBN 8174463283

Shukla, Paurav (2003) The place impact and 10 commandments of new age marketing In: Dhar, Upinder, ed. Local Champions to Global Masters Mobilizing for Growth. Excel Books, New Delhi, India. ISBN 9788174462787

Mehta, Dhawal, Pancholi, Jatin and Shukla, Paurav (2002) The Dudhsagar dairy cooperative in Gujarat In: Brandt, Dietrich, ed. Enterprises and Cooperation Networks for Regional Development. India Research Press, New Delhi, India, pp. 172-189.

Mehta, Dhawal, Shukla, Paurav and Prakash Kharbanda, Ved (2002) Networking industrial clusters: a conceptual approach the Gujarat experience In: Brandt, Dietrich, ed. Enterprises and Cooperation Networks for Regional Development. India Research Press, New Delhi, India, pp. 2-26.

Shukla, Paurav (2002) Managing customer expectations: the ethical way In: Ethics in Management: Emerging Issues in the New Millennium, India. (Unpublished)

Shukla, Paurav (2002) Networking industrial clusters: a case of Rajkot diesel engine industry In: NICOM 2002, India. (Unpublished)

Shukla, Paurav (2002) WTO and survival of SSI: 5 myth framework for entrepreneurial success In: 13th AIMS National Convention on WTO - Challenges and Opportunity, Vizag, India. (Unpublished)

This list was generated on Thu Jul 24 16:27:10 2014 BST.