BA's new Club World: fighting the niche carriers

Shukla, Paurav (2006) BA's new Club World: fighting the niche carriers In: Sahay, B.S., Stough, R. and Sardana, G., eds. Cases In Management. Allied Publishers Pvt Ltd, New Delhi. ISBN 8177649582

Full text not available from this repository.
Item Type: Chapter in book
Subjects: N000 Business and Management > N500 Marketing > N560 Promotion and Advertising
N000 Business and Management
Faculties: Brighton Business School > Marketing Research Group
Depositing User: business editor
Date Deposited: 22 Aug 2008
Last Modified: 21 Mar 2013 02:18
URI: http://eprints.brighton.ac.uk/id/eprint/4917

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year