Negotiating Customer Value

Readman, Jeff, Squire, Brain, Bessant, John and Brown, Steve (2003) Negotiating Customer Value In: 10th International EUROMA Conference, 16-18 Jun 2003, Lake Como, Vicenza, Italy.


Item Type:Contribution to conference proceedings in the public domain ( Full Paper)
Uncontrolled Keywords:Agile; Value; Strategy; CENTRIM
Subjects:N000 Business and Management > N200 Management studies > N210 Management techniques > N215 Change and Innovation
Faculties:Brighton Business School > Centre for Research in Innovation Management
ID Code:4418
Deposited By:editor centrim
Deposited On:16 Apr 2009
Last Modified:08 Oct 2010 02:17

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