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The commercialization of the Olympics: Cities, corporations, and the Olympic commodity

Tomlinson, Alan (2005) The commercialization of the Olympics: Cities, corporations, and the Olympic commodity In: Young, K and Wamsley, K, eds. The Global Olympics: Historical and Sociological Studies of the Modern Games. Research in the Sociology of Sport (3). JAI Press, London, pp. 179-200. ISBN 0762311819

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Official URL: http://www.elsevier.com/wps/find/bookdescription.c...


Item Type:Chapter in book
Uncontrolled Keywords:olympics; sport and leisure cultures; commodifying the olympics; sporting events; commercialisation
Subjects:L000 Social Sciences > L300 Sociology > L311 Sport and Leisure
L000 Social Sciences > L900 Cultural Studies
Faculties:Faculty of Education and Sport > Chelsea School
ID Code:1904
Deposited By:Chelsea editor
Deposited On:19 Apr 2007
Last Modified:18 Jun 2010 12:31

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