Journals, travel trade

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Jones, Adam (2016) Journals, travel trade In: Jafari, J. and Xiao, H., eds. Encyclopedia of tourism. Springer-Verlag Ltd, London. ISBN 9783319013831

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Abstract

Trade journals are a sector of the business press generally published weekly, biweekly, or monthly. They serve the needs of those working within a specific sector, sub-sector, or trade. Their readership includes those operating in the different sectors of the industry, including travel agents, tour operators, hotels, car rental firms, insurance companies, technology providers, tourist boards, marketing agencies, and tourism businesses such as airlines, rail companies, and ferry and cruise operators. With content dedicated to reporting and discussing news on the industry, they are journalistic in style. The format contains extensive advertisements promoting products to the trade, classified advertisements, and information on conferences and trade fairs. Trade journals are provided free to key individuals working and operating in the industry.

Item Type: Chapter in book
Subjects: N000 Business and Management > N800 Travel, Tourism and Transport Management > N830 UK Tourism
N000 Business and Management > N800 Travel, Tourism and Transport Management > N840 International Tourism
N000 Business and Management > N800 Travel, Tourism and Transport Management > N860 Tourism Management
N000 Business and Management > N800 Travel, Tourism and Transport Management
L000 Social Sciences > L300 Sociology > L312 Travel and Tourism
N000 Business and Management > N500 Marketing > N580 Tourism and Travel Marketing
N000 Business and Management > N800 Travel, Tourism and Transport Management > N890 Travel, Tourism and Transport Management not elsewhere classified
P000 Mass Communications and Documentation > P500 Journalism > P590 Journalism not elsewhere classified
Depositing User: Converis
Date Deposited: 15 Jun 2016 13:31
Last Modified: 15 Jun 2016 13:33
URI: http://eprints.brighton.ac.uk/id/eprint/15580

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