Lesbians and gay men’s holiday motivations, perceptions and constraints: a case study of cruise vacation choice

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Weeden, Clare, Lester, Jo-Anne and Jarvis, Nigel (2016) Lesbians and gay men’s holiday motivations, perceptions and constraints: a case study of cruise vacation choice Journal of Homosexuality, 63 (8). pp. 1068-1085. ISSN 0091-8369

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Abstract

This study explores the push-pull vacation motivations of gay male and lesbian consumers, and examines how these underpin their perceptions and purchase constraints of a mainstream and LGBT[1] cruise. Findings highlight a complex vacation market. While lesbians and gay men share many of the same travel motivations as their heterosexual counterparts, the study reveals sexuality is a significant variable in their perception of cruise vacations, which further influences purchase constraints and destination choice. Gay men have more favorable perceptions than lesbians of both mainstream and LGBT cruises. The paper recommends further inquiry into the multifaceted nature of motivations, perception and constraints within the LGBT market in relation to cruise vacations. [1] While this paper focuses on gay men and lesbians, other terminology is also utilized. As noted by other researchers (Hughes 2006a, 2006b; Southall & Fallon, 2011) ‘gay’ is used interchangeably with ‘LGBT’ (lesbian, gay, bisexual and transgendered) depending on the context. For example, some gay tour operators market cruises as lesbian, whilst others as all-gay which may appeal to both gay men and lesbians, and even some heterosexuals. LGBT is used to represent a range of inclusive identities beyond just gay and lesbian.

Item Type: Journal article
Additional Information: This is an Accepted Manuscript of an article published by Taylor & Francis in Journal of Homosexuality on 16/03/2016, available online: http://www.tandfonline.com/10.1080/00918369.2016.1150045
Uncontrolled Keywords: Constraints; cruise vacations; lesbian and gay male tourists; motivations; perceptions
Subjects: L000 Social Sciences > L300 Sociology
L000 Social Sciences > L300 Sociology > L310 Applied Sociology
L000 Social Sciences > L300 Sociology > L320 Gender studies
L000 Social Sciences > L300 Sociology > L311 Sport and Leisure
L000 Social Sciences > L300 Sociology > L312 Travel and Tourism
L000 Social Sciences > L600 Anthropology > L610 Social and Cultural Anthropology
N000 Business and Management > N800 Travel, Tourism and Transport Management > N830 UK Tourism
N000 Business and Management > N800 Travel, Tourism and Transport Management > N840 International Tourism
N000 Business and Management > N800 Travel, Tourism and Transport Management > N860 Tourism Management
N000 Business and Management > N800 Travel, Tourism and Transport Management
N000 Business and Management > N500 Marketing > N580 Tourism and Travel Marketing
N000 Business and Management > N800 Travel, Tourism and Transport Management > N890 Travel, Tourism and Transport Management not elsewhere classified
DOI (a stable link to the resource): 10.1080/00918369.2016.1150045
Depositing User: Converis
Date Deposited: 18 Mar 2016 11:44
Last Modified: 16 Sep 2017 00:38
URI: http://eprints.brighton.ac.uk/id/eprint/15163

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