Tourism in the East African Community (EAC): challenges, opportunities, and ways forward

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Okello, Moses M. and Novelli, Marina (2014) Tourism in the East African Community (EAC): challenges, opportunities, and ways forward Tourism and Hospitality Research, 14 (1-2). pp. 53-66. ISSN 1742-9692

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Abstract

The Economic Road Map and Visions of the East African Community member states (Kenya, Tanzania, Uganda, Rwanda, and Burundi) view tourism development not only as a key pillar for national development, but most importantly as a mechanism to alleviate poverty, generate foreign revenue for the government, and contribute to wildlife conservation. With exception of Kenya and Tanzania, which also have a well-developed coastal tourism segment, the remaining East African Community countries are landlocked, with nature and wildlife remaining as the only core tourism assets. Yet, their Economic Road Map and Visions foresee tourism as a key contributor to transforming their economies in the years to come. While this sounds like a honorable aspiration, most tourism revenues have been generated through narrow tourism products, such as wildlife and national parks, based on a few species (i.e. the big five and the mountain gorillas). Other challenges affecting the potential for tourism to flourish include political stability and governance, infrastructure development, service standards, and human capacity just to name a few. In this paper, drawing upon literature and previous research experiences of the authors, an overview on the state of tourism in the East African Community is presented with the aim to assess the main challenges,

Item Type: Journal article
Subjects: N000 Business and Management > N800 Travel, Tourism and Transport Management > N840 International Tourism
N000 Business and Management > N800 Travel, Tourism and Transport Management > N860 Tourism Management
N000 Business and Management > N800 Travel, Tourism and Transport Management
L000 Social Sciences > L300 Sociology > L312 Travel and Tourism
N000 Business and Management > N500 Marketing > N580 Tourism and Travel Marketing
N000 Business and Management > N800 Travel, Tourism and Transport Management > N890 Travel, Tourism and Transport Management not elsewhere classified
N000 Business and Management > N200 Management studies > N250 Hospitality Management
N000 Business and Management > N500 Marketing > N570 Hospitality Marketing
T000 Eastern, Asiatic, African, American and Australasian languages, literature and related subjects > T500 African studies
L000 Social Sciences > L700 Human and Social Geography > L710 Human and Social Geography by area > L713 Human and Social Geography of Africa
T000 Eastern, Asiatic, African, American and Australasian languages, literature and related subjects > T500 African studies > T530 African society & culture studies
DOI (a stable link to the resource): 10.1177/1467358414529580
Depositing User: Converis
Date Deposited: 10 Feb 2016 03:01
Last Modified: 10 Feb 2016 09:04
URI: http://eprints.brighton.ac.uk/id/eprint/14898

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