Maps, mapping and materiality: navigating London

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Palmer, Catherine and Lester, Jo-Anne (2013) Maps, mapping and materiality: navigating London In: Lester, Jo-Anne and Scarles, Caroline, eds. Mediating the tourist experience : from brochures to virtual encounters. Current developments in the geographies of leisure and tourism . Ashgate, Farnham, pp. 237-254. ISBN 9781409451068

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Abstract

This chapter focuses on materiality as a way of mediating tourist experiences of place. We argue that ‘flat’ visual images of destinations and activities such as brochure images and photographs may encourage individuals to engage in tourism but these images tell us nothing about the actual experience of tourism. In effect, people do not experience images they experience other people and the materialities of place; architecture as buildings, parks and cities; doorways and staircases, paths and rivers; buses and trains, rocks and sand. Of course images can be evocative and thought provoking and they can trigger positive and negative memories, our world is after all a visually rich environment. However, we do not experience the world through images we find the world through them. We find the buildings, monuments, landscapes and things that are confined within the image and use them to navigate our way around and towards them. Our argument here is influenced by the anthropologist Tim Ingold’s work on walking and seeing where he states that the very idea of image as representation needs to be rethought. For Ingold (2011a: 197) images are ‘place holders’ for things in the world and travellers watch out for these things, and take direction from them,‘[c]an it be that images do not stand for things but rather help you find them?’

Item Type: Chapter in book
Subjects: N000 Business and Management > N800 Travel, Tourism and Transport Management > N830 UK Tourism
N000 Business and Management > N800 Travel, Tourism and Transport Management > N840 International Tourism
N000 Business and Management > N800 Travel, Tourism and Transport Management > N860 Tourism Management
N000 Business and Management > N800 Travel, Tourism and Transport Management
L000 Social Sciences > L300 Sociology > L312 Travel and Tourism
N000 Business and Management > N500 Marketing > N580 Tourism and Travel Marketing
N000 Business and Management > N800 Travel, Tourism and Transport Management > N890 Travel, Tourism and Transport Management not elsewhere classified
L000 Social Sciences > L300 Sociology > L311 Sport and Leisure
N000 Business and Management > N200 Management studies > N222 Recreation/Leisure Management
N000 Business and Management > N200 Management studies > N260 Sport, Leisure and Recreation Management
Depositing User: Converis
Date Deposited: 07 Jan 2015 03:00
Last Modified: 07 Jan 2015 09:15
URI: http://eprints.brighton.ac.uk/id/eprint/13157

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